Bob Pudlock

Bob Pudlock

Banyan Bridge Group


LoKation Real Estate Launches Luxury Division

LoKation Real Estate Launches Luxury Division | February 23, 2023

On February 23rd, LoKation Real Estate announced the launch of the new Luxury Division, designed exclusively for LoKation realtors who work with buyers, sellers, developers and investors of properties greater than 1 million dollars.

LoKation Real Estate Launches Luxury Division | February 23, 2023

LoKation realtors participating in the Luxury Division will have access to best-in-class marketing and branding tools, PR and Marketing expertise, specialized luxury training and networking, plus LoKation’s technology team has integrated kvCore’s productivity platform into each Luxury agent’s workflow.

LoKation agents will also have the option to earn the Certified Luxury Home Marketing Specialist designation offered by the Institute for Luxury Home Marketing, as well as luxury-specific logos, social media, direct mail and online marketing templates.

LoKation Real Estate was founded in 2015 and is headquartered in Pompano Beach, FL.

In that short time, LoKation has risen to be ranked #23 of all independent brokerages(Real Trends Top 500 Brokerages 2022) and has recently begun expanding into other states, including Colorado, Georgia, South Carolina, Texas and Alabama.

LoKation differentiates itself as an alternative to full-service real estate companies like Keller Williams, Coldwell Banker or Compass because it does not charge franchise fees to agents or brokers wishing to leverage the brand name.

LoKation does not charge desk fees, require loyalty payments, restrict its agents and brokers to specific geographic areas or require multi-year franchise agreements. LoKation® agents receive 100% commission on each real estate sale they make.

On the other end of the spectrum, LoKation has differentiated itself from other disruptive “ virtual ” real estate companies like EXP Realty by actually delivering on its promise to provide a high-touch, centralized, personalized agent-friendly service model.

These are the main reasons Banyan Bridge Group has joined forces with LoKation Real Estate.

Regardless of economic shifts or changes to how home buyers and sellers make their decisions, our partner LoKation Real Estate acts as an extension of our business in Northwest Florida.

Eliminating franchise fees and embedding real estate adjacent services like title insurance, renter insurance, property insurance and mortgage lending, LoKation allows its agents, team leaders and end customers the ability to find all of its real estate transaction solutions under one roof.

Share this post